Hello, my name is

Jeroen Bach.

Software Engineer / Team Lead.

I'm a Software Engineer and Team Lead with over 15 years of professional experience. I'm passionate about solving complex problems through simple, elegant solutions. This blog is where I share techniques and insights for building great software, inspired by real-world projects.

Scroll down to explore my background and the projects I've worked on.

Jeroen Bach
  1. Jul 2018 - Present

    Software Engineer | Team Lead - Bach.Software

    As freelancer I delivered a wide range of full-stack solutions for both public and private sector clients, with a strong focus on scalable, secure and maintainable architectures. Highlights include:

    • Built a secure data management portal for cross-border investigations, using Kubernetes, Vue 3, .NET 8, and Azure DevOps, for a large European Institution.
    • Designed and developed several modern e-commerce platforms for B2C and B2B clients, using Vue.js, React, Node.js, and Salesforce. Projects included implementing server-side rendering, containerized deployments, and CI/CD on Azure.
    • Led a cross-functional team of 8, including developers, testers and UX specialist, to deliver a full-featured webshop and customer portal tailored for business users.
    • Vue.js
    • React.js
    • TypeScript
    • .NET
    • Node.js
    • Kubernetes
    • Azure DevOps
    • HTML & CSS
  2. Dec 2021 - Jul 2023

    Co-Founder | Developer - Sofia Vera

    Co-founded a luxury women's fashion brand. Led brand identity development, e-commerce implementation, and online marketing strategy. Built and maintained the website and infrastructure. Key contributions:

    • Created a performant and secure Prestashop-based e-commerce site.
    • Implemented scalable hosting with Azure Kubernetes Service and Cloudflare Workers.
    • Prestashop
    • Azure Kubernetes Service
    • Cloudflare Workers
    • HTML & CSS
  3. Aug 2017 - Jun 2018

    Team Lead Microsoft .NET Development - PVH (Tommy Hilfiger, Calvin Klein & others)

    Led a 12-person development team at PVH, responsible for hiring, performance management, and aligning individual growth with business goals. Key project:

    • Customer Management Portal:
      Developed a portal to support onboarding of new customers into SAP, handling tasks like credit checks and insurance requests. Built with React.js, Redux, and .NET, with integrations to SAP.
    • React.js
    • Redux
    • .NET
    • C#
    • SAP Integration
  4. Jun 2014 - Jul 2017

    Senior Microsoft .NET Developer - PVH (Tommy Hilfiger, Calvin Klein & others)

    Delivered a variety of employee portals and internal applications within the Microsoft Development team, including:

    • SAP Customer Setup, Chargebacks, Trade Discount, and Store Master Data management portals.

    Worked across the full stack using .NET Forms & MVC, C#, JavaScript (with jQuery, React.js, Knockout.js), and SharePoint. Built workflows with NINTEX, and handled data flows with SQL Server and SQL Server Integration Services (SSIS).

    • .NET
    • C#
    • JavaScript
    • jQuery
    • React.js
    • Knockout.js
    • SharePoint
    • NINTEX Workflows
    • SQL Server
    • SSIS
  5. Aug 2007 - Aug 2008 & Feb 2010 - May 2014

    Software Developer / Consultant - Avanade

    Delivered enterprise-grade software solutions across multiple industries, including insurance, banking, music licensing, and government. Key projects included:

    • Achmea - Portal Factory:
      Led one of two scrum teams to build a reusable component and portal factory to streamline development of customer portals across multiple insurance brands. Acted as Team Lead and Solution Architect, designing and implementing components using C#, .NET, and WCF integrated via SOAP services.

    • BUMA/STEMRA - Customer Portal:
      Built a data-rich portal allowing music rights holders to manage licenses and usage information. Used ASP.NET Ajax, jQuery, and WCF to integrate with ERP and data warehouse systems.

    • KIWA / AFM / Friesland Bank / Centraal Beheer / ING / PWN:
      Developed portals using ASP.NET, SharePoint, BizTalk, WCF, CRM, and front-end tech (HTML, CSS, JavaScript/jQuery) to automate product ordering and customer workflows.

    Projects spanned the full stack, often integrating complex backend systems with responsive, user-focused front ends.

    • C#
    • ASP.NET
    • WCF
    • SOAP
    • jQuery
    • HTML
    • CSS
    • JavaScript
    • SharePoint
    • BizTalk
    • Microsoft CRM
    • SQL Server
  6. Jan 2007 - Dec 2013 (part-time)

    Co-founder / Developer - Eludus

    Co-founded Eludus with two friends as a side project, originally intended to build a tournament platform. The company evolved into a small digital agency delivering websites, webshops, and custom backend systems for SMEs.

    • C#
    • .NET
    • PHP
    • JavaScript
    • HTML
    • CSS
    • WordPress
    • Magento
    • Flash

Designed in Figma and built with Vue.js, Nuxt.js and Tailwind CSS. Deployed via Azure Static Web App and Azure Functions. Website analytics are powered by Plausible Analytics, deployed using Azure Kubernetes Service.